We believe every business, big or small, needs a video.
Video is the most creative and exciting way to explain to your customers who you are as a company. Entertain your customers. Tell them who you are as a business. Make them laugh, make them think…and with the right concept your video just may go viral. Far cheaper than traditional “commercials,” a web video from Activator is at the forefront of our “Advertising Without Rules” credo.
Portland tech company Globesherpa saw our TurboTax Master video and flipped. When it came time to lure programmers to join their team they needed a fresh angle. Good coders are hard to find. Activator Media sat down with the Globesherpa team and asked the simple question: who are you as a company? Within a few days Activator delivered Globesherpa their very own theme-song that not only advertises their product but help lure new employees almost immediately.
“Carl single-handedly created a deluge of talent who applied to GlobeSherpa after creating our now infamous “We Need You” rap video. In Portland, talent is tight and the competition among software companies is thick. Carl helped us think through our recruitment strategy, learned our technology and culture, and in two weeks made us the talk of the town. He infused GlobeSherpa with just the right amount of creativity and edge to make us grow right when we needed the help. Activate your company, you won’t regret it.”Nat Parker, CEO Globesherpa
The video that started it all–our submission to the TurboTax video competition that challenged users to make their best Rap about TurboTax in 2 minutes or less. Activator Media wrote, recorded, shot and edited ‘Turbo Tax Master’ in just 72 hours. Knocking off hundreds of other submissions, it won First Prize, $5,000, and immortal glory. Caution: you won’t get this song out of your head easily. Long live the McRib!